Blue Cross Blue Shield of Massachusetts, title sponsor of Bluebikes, is wrapping 100 bikes pink this October for Breast Cancer Awareness Month. For every ride on a pink bike, Blue Cross will donate $1 to Ellie Fund, up to $10,000.
Ellie Fund hosted its 30th annual Red Carpet Gala on March 15, 2026 and honored best-selling author Elin Hilderbrand. Watch exclusive media partner WCVB’s live coverage from the Gala.
Nekia Clark, Ellie Fund’s Director of Community Engagement and Outreach shared her experience with medical debt with CBS Boston.
WCVB, Boston’s ABC affiliate, interviewed Ellie Fund recipient Paula Campbell about her breast cancer journey and importance of health equity during their coverage of Breast Cancer Awareness Month in October.
Blue Cross Blue Shield of Massachusetts rolled out pink-wrapped Bluebikes for the first time in honor of Breast Cancer Awareness Month.
All month long, our October for Ellie campaign brings together retail stores, salons, restaurants, police and fire departments, schools, sports teams, and neighbors from Cape Cod to Worcester, all with one goal: supporting local breast cancer patients when they need it most.